About powerplay Powerboats

Owned by Tom Mason, who has spent more than 40 years in the boating industry and is the former owner of custom center-console builder Midnight Express, PowerPlay Powerboats is joining forces with PowerPlay Yachts, founded by Dieuveny “DJ” Jean Louis, for global distribution.

 

PowerPlay Powerboats uses the most advanced technology combined with innovative design techniques to build its luxurious performance powerboats. All vessels go through a 78-point inspection prior to delivery. There is a 3-year bow-to-stern warranty on all parts and systems.

Established in 1997, Midnight Express was the original luxury performance customizable powerboat with a center-console and multi-engines in the marketplace. Mason purchased PowerPlay Powerboats in 2005 and sold Midnight Express in 2006. After a ten year non-compete, Mason relaunched the PowerPlay Powerboats brand into the marketplace in 2017 with the Rum Runner 30.  Sunseeker, located in Fort Lauderdale, FL, handles the sales for PowerPlay Powerboats.

 

PowerPlay Powerboats and PowerPlay Yachts are symbiotically moving forward to expand the brand and lifestyle into the international yachting marketplace and lifestyle. Mason brings over four-decades of experience in the boating industry and his history with Midnight Express, while Louis brings his knowledge with Toast Distillers, Inc., a Miami-based spirits conglomerate best-known for its ultra-premium vodka, Toast™. Toast Distillers specializes in developing brands internally, as well as in facilitating the branding and distribution needs of other specialty spirits companies. The company’s products include a full range of ultra-premium to midline and well-line spirits products for vodka, rum, gin, tequila and whiskey.

 

Toast Vodka was the official sponsor of the 35th America’s Cup, one of the oldest and best-known trophies in international sailing yacht competitions. In 2016, Toast Vodka, along with Goslings Rum, served as the official vodka of the Louis Vuitton America’s Cup World Series; and the 2017 America’s Cup finals in Bermuda. Toast Distillers, Inc., has seen an immense increase in brand recognition in recent years.

Don't Just Take Our Word for it

Top 5 Hydra Dealer

World’s Top 5 Hydra Sports dealer for 5 consecutive years.

#1 Stamas Dealer

World’s #1 Stamas dealer for 5 consecutive years.

#1 Mako Dealer

World’s #1 Mako dealer for three years running.

What separates us from the rest

The best service 24/7

Warranty

The only boat manufacturer that offers a 3-year parts and systems replacement warranty (including electronics) from bow to stern with NO EXCEPTION!

FAST TURNAROUND

All service parts ship within 24 hours of ordering. We have worked closely with US Customs for over 7 years to bring you the best parts, fast.

You Are The #1 Priority

Our philosophy can be summed up with one line: To take better care of our customers than ANYONE else on the planet and make a fair and reasonable profit so that we can continue to run and grow our business.

Our mission is to take better care of our customers than ANYONE else on the planet.

Tom Mason